H&M (Hennes & Mauritz) is a Swedish multinational clothing company founded in 1947 by Erling Persson in Vasteras, Sweden. The company is publicly traded on the Stockholm Stock Exchange and is the second-largest global clothing retailer. H&M Group operates several brands including H&M, COS, & Other Stories, Monki, Weekday, and ARKET, with the flagship H&M brand being the largest. The group reported revenue of approximately 236 billion SEK (about 22 billion USD) in 2023.

H&M's online store offers affordable fashion for women, men, children, and home. The product range covers everything from basics and everyday wear to occasion dressing, activewear, and maternity clothing. H&M regularly collaborates with high-profile designers and fashion houses, with past collaborations including Versace, Balmain, Mugler, and Simone Rocha, creating limited-edition collections at accessible price points.

H&M offers free shipping on orders over a minimum threshold and provides a 30-day return policy. H&M Members receive additional benefits including free online returns, early access to collaborations and sales, exclusive offers, and digital receipts. The company also operates a garment collection program in stores, accepting used clothing from any brand for recycling.

The company has made sustainability commitments including a goal to use only recycled or sustainably sourced materials by 2030. The H&M Conscious Collection features products made with more sustainable materials. H&M operates over 4,000 stores in more than 75 markets worldwide, alongside its growing e-commerce business.

Activewear

H&M's Move line offers affordable activewear including sports bras, leggings, training tops, and running gear, providing performance-oriented fitness apparel at accessible price points.

Fashion & Clothing

H&M is one of the world's largest fashion retailers, offering affordable clothing for women, men, and children with regular high-profile designer collaborations and a broad range from basics to occasion wear.