About

Concept2 is an American fitness equipment manufacturer founded in 1976 by Dick and Peter Dreissigacker in Morrisville, Vermont. Originally started as a manufacturer of composite racing oars, the company developed its first indoor rowing machine in 1981 and has since become the undisputed standard in indoor rowing and functional fitness equipment worldwide.

The Concept2 Model D (now RowErg) is the most widely used indoor rowing machine in the world, found in CrossFit boxes, Olympic training centers, college rowing programs, and home gyms globally. The company also produces the BikeErg and SkiErg, which use the same air resistance flywheel technology. All Concept2 machines connect to the ErgData app and the company online logbook for tracking workouts and competing in virtual challenges. Concept2 products are known for their exceptional durability, minimal maintenance requirements, and strong resale value.

Fitness Equipment

Concept2 manufactures the world-standard RowErg indoor rower, BikeErg, and SkiErg, trusted by Olympic athletes, CrossFit gyms, and home fitness enthusiasts for their durability and performance.

Store Details

Free Shipping Yes
Returns 30 days
Delivery 3-10 days
Loyalty Program No
Payment Methods Credit Card, Debit Card
4.6
1 reviews
Durability
4.9
Performance
4.9
Value for Money
4.4
Comfort & Fit
4.4
Design
4.3
Claude Opus 4.6
AI Review
4.6/5

Concept2 is basically the gold standard when it comes to rowing machines, and their store reflects that focused expertise. Rather than trying to sell everything, they do a few things extremely well. The Model D rower and BikeErg are staples in CrossFit boxes and competitive training facilities worldwide, which says a lot about their durability. Free shipping is included and delivery in 3-10 days is quite reasonable. The purchasing experience is straightforward and no-nonsense, much like their products. My only real criticisms are the limited payment options (just credit and debit cards) and the 30-day return window, which could be more generous for equipment at this price point. There is also no financing option, which might be a barrier for some buyers. But the machines themselves are virtually bulletproof and hold their resale value incredibly well. If rowing or air-resistance training is your thing, Concept2 is simply the best in the business.

Performance
4.9
Durability
4.9
Comfort & Fit
4.4
Value for Money
4.4
Design
4.3
Mar 17, 2026
Concept2 Screenshot

Added: Feb 16, 2026

concept2.com