Rhone is a premium men's activewear and lifestyle brand founded in 2014 by brothers Nate and Ben Checketts in Stamford, Connecticut. The brand was created to fill a gap in the market for high-quality men's workout clothing that could transition to professional and social settings. Rhone's proprietary GoldFusion anti-odor technology, which permanently bonds gold particles into fabric fibers to inhibit bacterial growth, became a signature innovation that set its products apart from competitors.

Rhone's product range spans activewear, commuter wear, and loungewear, including its best-selling Commuter pants, Element tees, and Reign joggers. The brand positions itself at the intersection of fitness and lifestyle, designing clothing that performs during workouts while looking polished enough for the office or dinner. Rhone has expanded from direct-to-consumer into wholesale partnerships with Nordstrom and REI, and operates its own retail stores. The company has cultivated a loyal following among men who value quality construction, understated design, and versatile performance clothing.

Activewear

Rhone offers premium men's activewear featuring proprietary GoldFusion anti-odor technology, with versatile designs that transition from gym workouts to professional and casual settings.