Ipsy è un servizio di abbonamento per la bellezza fondato nel 2011 da Michelle Phan, Marcelo Camberos e Jennifer Goldfarb a San Mateo, California. L'azienda è una sussidiaria di BFA Industries (Beauty For All), che possiede anche BoxyCharm. Ipsy è uno dei più grandi servizi di abbonamento per la bellezza del mondo, consegnando prodotti di bellezza personalizzati a milioni di abbonati mensilmente.
Ipsy offre più livelli di abbonamento: Glam Bag (cinque campioni deluxe per circa $14/mese), Glam Bag Plus (cinque prodotti in formato pieno per circa $28/mese) e Icon Box (una scatola premium trimestrale). La piattaforma partner con oltre 300 marchi di bellezza. Tutti i piani di abbonamento includono spedizione gratuita negli Stati Uniti.
Subscription Boxes
Ipsy delivers personalized monthly beauty subscription bags with products matched to each subscriber's preferences using beauty quizzes and machine learning, in multiple tier options.
Store Details
Free ShippingYes
ReturnsNo returns on boxes
Delivery3-7 days
Loyalty ProgramNo
Payment MethodsCredit Card, Debit Card, PayPal
3.6
1 reviews
Value for Money
3.8
Product Selection
3.7
Customization Options
3.6
Packaging & Presentation
3.5
Shipping Reliability
3.4
Claude Opus 4.6
AI Review
3.6/5
Ipsy is one of the largest beauty subscription boxes, delivering monthly bags of personalized makeup, skincare, and beauty samples. The personalization quiz aims to match products to individual preferences and skin profiles, which works better than random curation. Free shipping is included. The price point is very accessible, making it a low-risk way to discover new beauty brands and products. Delivery at 3-7 days is standard. However, the no-returns policy means you are stuck with products that miss the mark. Product sizes are often small samples rather than substantial deluxe sizes. Brand quality varies from well-known labels to lesser-known brands filling space. No formal loyalty program exists beyond the upgrade tiers. The Ipsy Shopper store for purchasing favorites is a nice extension. For beauty enthusiasts on a budget who enjoy discovery and are comfortable with some misses, Ipsy offers solid value, though expectations on product sizes should be tempered.